Preference is a data-driven, end to end financial marketplace that matches capital needs of businesses to risk preference of lenders across the United States. CAPX enables you to instantly discover viable capital structures, relevant debt capacity and matching lenders to quickly obtain $5MM _$100MM+ in capital from lenders beyond your network. CAPX uses cutting-edge computational and communication technologies to take over the repetitive tasks of the conventional deal process, freeing up CFOs to focus on their businesses rather than their deals.

Grady Campbell worked with CAPX to develop targeted social media campaigns.