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News and Insights

We’re a company of ideas and we strive to be an insightful resource of news and opinions.

Close-up of a jigsaw puzzle piece featuring Benjamin Franklin’s face from the U.S. $100 bill, placed at the top of a ladder against a blue background. Another puzzle piece is missing on the left side, symbolizing the process of financial or strategic completion.

Web and UX Design: Private Equity’s Best-Kept Secret for Increasing Company Valuations

In the ever-evolving landscape of private equity, firms are constantly searching for innovative ways to increase the value of their portfolio companies. As traditional methods such as leveraging and deleveraging…
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Adel Machacca Paria Mirzaei in Gradycampbell office

Grady Campbell Named in Scrapbook’s 10 Best Private Equity Marketing Agencies List

Grady Campbell has been named as one of 10 Best Private Equity Marketing Agencies You HAVE to Know About in 2024, in a list compiled by leading SaaS solution database…
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Pfingsten Launches New Website Designed by Grady Campbell

CHICAGO, June 15, 2024 – Grady Campbell, a value-focused, full-service strategic creative agency is pleased to announce the launch of Pfingsten’s new website. Pfingsten is a leading operationally focused private equity firm…
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the Mbody logo, a lowercase 'm' with a line over it, is placed on a soft background showing the company's many colors ranging from blue to red to orange.

Grady Campbell Develops Brand for Mental Health Start-up Mbody

CHICAGO, March 26, 2024 – Grady Campbell, an award-winning full-service creative agency, today announced its branding of Mbody, a new purpose-built streamlined online therapy platform. Mbody partners with health club…
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This image shows a geometrical AI developed image in orange, blue hues, and pink.

Design and Branding Reimagined with Artificial Intelligence

In the fast-paced realm of digital presence, the integration of Artificial Intelligence (AI) has emerged as a transformative force reshaping the domains of design and branding. AI technologies, with their…
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Grady Campbell Announces The 2024 TOP 50 PE Firms in the Middle Market™

CHICAGO, January 30, 2024 — Grady Campbell, a leading private equity branding and marketing firm, is pleased to announce the 2024 TOP 50 PE Firms in the Middle Market™. The Top 50…
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Celebrating Grady Campbell’s First 35 Years!

To our clients, colleagues, and friends: I am most pleased to announce that Grady Campbell is beginning its 35th year in business! As we celebrate this significant milestone, I want…
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PE and AI: Weighing the Risks and Rewards

By Nestor Kok – These days, the subject of AI is never too far from any discussion table. While the initial public availability of large, generative language AI models (such…
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