News and Insights

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Grady Campbell Announces The 2025 TOP 50 Investment Banks in the Middle Market™

CHICAGO, July 21, 2025 — Grady Campbell, a leading middle market branding and marketing firm, is pleased to announce the 2025 TOP 50 Investment Banks in the Middle Market™. The TOP…
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The Irreplaceable Power of Human Expertise and AI Fusion in Branding

Artificial intelligence has flooded the branding landscape with tools promising instant logo creation, automated content generation, and rapid, data-driven insights. From AI-powered design suites to generative copy platforms, businesses of…
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Apogem Launches New Website Designed by Grady Campbell

CHICAGO, June 25, 2025 – Grady Campbell, a value-focused, full-service strategic creative agency is pleased to announce the launch of Apogem Capital’s new website – apogemcapital.com Apogem Capital (“Apogem”) is a leading…
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Unlocking Growth: The Power of Brand Strength in Private Equity

In 2025’s ultra‐competitive private equity landscape, a strong brand is a strategic asset that drives growth, deal flow, and investor confidence — both for PE firms and their portfolio companies.…
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Grady Campbell Launches TOP 50 Investment Banks in the Middle Market Awards Program

CHICAGO, April 3, 2025 — Building on the success of its TOP 50 PE Firms in the Middle Market™ awards program, Grady Campbell, a leading creative agency focused on the…
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Grady Campbell Announces The 2025 TOP 50 PE Firms in the Middle Market™

CHICAGO, January 21, 2025 — Grady Campbell, a leading private equity branding and marketing firm, is pleased to announce the 2025 TOP 50 PE Firms in the Middle Market™. The…
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Southern Equity Launches New Brand and Website

CHICAGO, November 4, 2024 – Grady Campbell, a value-focused, full-service strategic creative agency is pleased to announce the launch of Southern Equity Advisors’ (“Southern Equity”) new brand and website. Southern…
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Close-up of a jigsaw puzzle piece featuring Benjamin Franklin’s face from the U.S. $100 bill, placed at the top of a ladder against a blue background. Another puzzle piece is missing on the left side, symbolizing the process of financial or strategic completion.

Web and UX Design: Private Equity’s Best-Kept Secret for Increasing Company Valuations

In the ever-evolving landscape of private equity, firms are constantly searching for innovative ways to increase the value of their portfolio companies. As traditional methods such as leveraging and deleveraging…
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