Guaranteed Rate’s resilience as one of the largest and fastest-growing mortgage lenders in the country can be attributed in part to its partnership with Grady Campbell. Collaboratively, we planned and executed a brand strategy that enabled Guaranteed Rate to expand into new markets while preserving a welcoming “neighborhood vibe”  that resonates with local home buyers and sellers.

Grady Campbell played a pivotal role in shaping the Guaranteed Rate brand, contributing to its remarkable journey from startup to the sixth-largest mortgage lender nationally. Our work for Guaranteed Rate encompasses brand identity, advertising, website and collateral design, signage, events, and promotions.