News and Insights

Pfingsten Launches New Website Designed by Grady Campbell

CHICAGO, June 15, 2024 – Grady Campbell, a value-focused, full-service strategic creative agency is pleased to announce the launch of Pfingsten’s new website. Pfingsten is a leading operationally focused private equity firm focused on the lower middle market. Pfingsten’s new world class website is the culmination of a collaborative partnership between Grady Campbell and Pfingsten and includes a sophisticated aesthetic, tailored messaging, responsive design, and components for dynamic content and efficient website management. To see the website, visit pfingsten.com.

“Our new website upholds our standards for excellence and reflects who we are today. Our relationship with Grady Campbell started twelve years ago and they have proven to be an exceptional partner to our firm.”

Scott Finegan, Senior Managing Director, Pfingsten

Twelve-year Relationship Continues

Twelve years ago, Pfingsten hired Grady Campbell, a Chicago-based creative agency, to improve its brand and website. While the brand continues to be effective, the website needed upgrading. Pfingsten turned to Grady Campbell to create a new website that delivers sophisticated design, improved organizational structure and functionality, advanced UI/UX interface, simple-to-use navigation, refreshed content, mobile optimization, and new features. The new website will help elevate the firm’s brand and market position, increase traffic for targeted business owners and referral sources, enhance online user experience, convert website visitors into prospects, and grow the business.

“Grady Campbell is a committed value-added partner. We provide our clients with the creative and strategic expertise to excel. When our friends at Pfingsten asked us to design a new website for the firm, we were thrilled. Of all of the great clients that we’ve worked with over the years, the people at Pfingsten are at the top. We are grateful by their continued trust in us to deliver.”

Kerry Grady, Founder, Grady Campbell

About Pfingsten

Pfingsten is an operationally focused private equity firm that has been investing in entrepreneur and family-owned business services companies for over 35 years. From its headquarters in Chicago, IL and representative offices in India and China, the firm seeks to build better businesses through operational improvements, professional management practices, global capabilities, and profitable business growth. Since completing its first investment in 1991, Pfingsten has raised 6 investment funds with total commitments of approximately $1.8 billion and has completed 171 manufacturing, distribution, and business services company transactions. For more information, visit pfingsten.com.

About Grady Campbell

Grady Campbell is an entrepreneurial, strategic branding, marketing and PR firm – unlike any other agency partner in the private equity space – decades of experience, award-winning design, full-service capabilities, and innovative solutions tailored to PE. With more than 30 years of experience, we understand the challenges facing PE firms and how to overcome them.

Grady Campbell partners with talented entrepreneurs who are looking to build great businesses. Grady Campbell is a powerful partner – deep experience, broad expertise, and a seamless flow of strategy, creativity and innovation, from concept to execution that delivers efficient, impactful, end-to-end results. We specialize in planning, developing and executing effective brand transformations: the positioning, revitalizing, and design of brand assets to meet business goals.

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