Kiser Group is a privately-owned mid-market commercial real estate brokerage firm specializing in multifamily and mixed-use investment properties, and headquartered in Chicago, Illinois. Lee Kiser co-founded Kiser Group with his partner, Estella Kiser in 2005. Since its founding, Kiser Group has evolved from a small start-up firm to a nationally recognized multifamily brokerage company. Defined by its sophisticated boutique approach and knowledge of the mid-market commercial real estate sector, Kiser Group works with diverse owners and investors to value, market, and close commercial properties successfully.
Kiser Group assists private investors and property owners with the sale or purchase of both stabilized and value-add multifamily properties. Using proprietary market data, Kiser Group provides extensive, in-depth knowledge of Chicago’s neighborhoods and surrounding suburbs, maximizing value on behalf of its clients. As a result of the firm’s experience, innovative service, strong track record, and the integrated solutions it provides, Kiser Group is the Chicago metropolitan area’s go-to mid-market commercial real estate broker.
Kiser Group has embarked on an ambitious 10-year business strategy focused on expanding its market share well beyond the Chicago metropolitan area to across the Midwest. The firm seeks to increase its gross revenue 3X by 2025, and then to increase its gross revenue 3X again by 2030. The firm is well on its way to achieving its first financial milestone, centralizing its operations, hiring key professionals, and adapting sophisticated systems and protocols.
Now, the firm is investing in repositioning and improving its brand and marketing strategy. To meet the challenge, Kiser Group partnered with Grady Campbell to build a comprehensive branding and marketing strategy to help the firm:
Reposition, build out and build up the Kiser Group brand
Strengthen the position of Kiser Group in the Midwest real estate investment market
Plan, design, write and develop an improved website
Ramp up the Kiser Group marketing program
Refine brand messaging that is differentiating and authentic
Establish Kiser Group as the go-to mid-market real estate firm in the Midwest
Increase deal industry media exposure