News and Insights

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“The Why” of Branding

Kerry Grady, Founding Principal — There is no eHarmony for business. So how do you get someone to want your brand, buy into your business story, and build a soul connection?…
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Design and the Human Condition

Kerry Grady, Founding Principal — People have accepted that their work environment doesn’t matter. We often find ourselves between rigid work environments that are void of character and intrigue, and…
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Prairie Capital Launches New Website Designed by Grady Campbell

CHICAGO, February 17, 2026 — Grady Campbell, a value-focused, full-service strategic creative agency is pleased to announce the launch of Prairie Capital’s new website. Prairie Capital is a leading operationally focused private…
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Grady Campbell Announces The 2026 TOP 50 PE Firms in the Middle Market™

CHICAGO, January 26, 2026 — Grady Campbell, a leading private equity branding and marketing firm, is pleased to announce the 2026 TOP 50 PE Firms in the Middle Market™. The TOP…
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Design Influences: Paul Rand

Paul Rand Morningstar LogoGCI Morningstar BrochurePaul Rand IBM LogoGCI IBM Employee Incentive ProgramThalia Kalodimos, Sr. Writer — It’s like a scene from a movie, or soft drink commercial: young kid…
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Marks Baughan Unveils Refreshed Brand and New Website

CHICAGO, December 3, 2025 — Grady Campbell, a value-focused, full-service creative agency, is pleased to announce the launch of a new brand and website for Marks Baughan, the leading M&A Advisor…
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Logotypes, Symbols, Signatures, and Monograms

Kerry Grady, Founding Principal — There’s a lot of confusion when it comes to the differences between logos, logotypes, symbols, signatures and monograms. While many brand and marketing experts have…
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When it Comes to Culture, Make it Intentional

Kerry Grady, Founding Principal — Why You Need to Take Charge of Your Company’s Culture How would you describe your company culture? Would your team describe your company culture in…
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